Bausch Health

  • Senior Product Manager, Salix Marketing

    Location US-NJ-Bridgewater
    Job ID
    12144
    Category
    Marketing
    Pos. Type
    Full Time
  • Overview

    We are rapidly expanding our portfolio of products and every day, our employees strive to improve the lives of patients who are suffering with GI conditions. Salix Pharmaceuticals is one of the largest specialty pharmaceutical companies in the world. Founded in 1989, Salix celebrates its 30th anniversary this year and remains committed to the prevention and treatment of gastrointestinal (GI) diseases.


    As a Product Manager, GI Marketing, you will be responsible for the development, implementation and execution of brand strategy and operational plans that optimize sales, market share and revenue growth for our products.

     

    Responsibilities

    • Develop professional (HCP) marketing strategies aligned with the brand strategic imperatives
    • Develop core HCP creative/messaging and marketing campaign in collaboration with the HCP team
    • Lead the development and execution of medical congress related brand activities
    • Identify market insights using market research, competitive intelligence, and understanding of disease areas
    • Provide strategic direction to professional agencies to optimize marketing mix; balancing return on investment and impact to brand
    • Partner with other cross-functional team members to ensure seamless execution
    • Monitor portfolio and brand performance, competitive environment and customer base to quickly identify needed changes to strategic direction or tactical implementation

    Qualifications

    This role requires a strong background in Pharmaceutical marketing as well as a high level of analytical and conceptual ability to provide strategic focus to the brand.

    You will be proficient at uncovering customer-based insights and leveraging this knowledge to drive brand strategy and program development. Additional requirements include the ability to lead and ensure collaboration across multiple vendors. 25% travel is required.

    Experience/Requirements

    • Bachelor's Degree (preferably in Life Sciences, Pharmacy or Business related discipline).
    • MBA or related Master’s Degree preferred
    • Minimum of 3+ years of US pharmaceutical marketing
    • Experience leading digital projects preferred
    • Previous experience in GI or Pain preferred
    • Previous experience in sales, sales management, or account management preferred
    • Demonstrated success in working with matrix teams
    • Excellent quantitative abilities and excellent communication skills (written, verbal and presentation)
    • Proven ability to use analytical skills and critical thinking to diagnosis business issues and incorporate into development or adjustment of marketing plans to achieve business results in a self-directed manner
    • Exceptional use of time management, planning, organizational, selling and negotiation skills
    • Ability to work well across a matrix organization with strong collaboration skills to support the co-promote efforts

    Comprehensive Benefits

    We recognize your physical, financial, and emotional wellbeing is a significant part of what allows you to be successful at work and at home. Our generous benefits package includes:

    • Medical, Dental, and Vision Coverage
    • Flexible Spending Account (FSA)
    • Life Insurance
    • 401(k) Savings Plan
    • Employee Stock Purchase Plan
    • Employee Assistance Plan (EAP)
    • Parental Leave Program
    • Free Bausch + Lomb Contact Lenses
    • Group Legal Services
    • Education Assistance Program

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